5 min read
Customer Obsession Leads to Revenue for B2B SaaS Companies
When many people hear the phrase “customer obsession,” they imagine it refers to a buyer who is mightily taken with a brand. And it’s true that as...
Customer Success (2)
5 min read
New Growth Strategy for B2B SaaS Companies to Grow Faster: Lifecycle Revenue Marketing
While SaaS businesses across nearly every industry have achieved steady revenue growth in recent years, the complexity of their products has...
8 min read
How to Measure the ROI of an LMS for Customer Training
Return on investment (ROI) is an idea that has fueled the human race for millennia. The agricultural revolution was based entirely on the idea of...
8 min read
How to Choose the Right LMS for Customer Training
If your organization sells complex products, your customers will likely need guidance on using those products to achieve their goals. No one can get...
5 min read
Customer Training: Important Customer Training KPIs to Track for B2B SaaS Companies
What is Customer Training?
6 min read
10 Reasons Why You Need to Build a Customer Education Program
Joe Moriarty: November 4, 2021
In the modern business world, every day starts with new, sophisticated products on the market. Companies (especially in the B2B SaaS industry)...
4 min read
The Importance of Training and Development For Customers in B2B SaaS
Joe Moriarty: June 8, 2020
CS 1: “What if we train customers on our product, and they still leave?”
4 min read
6 Tips to Maximize the Success of Your Customer Training Program Using an LMS
Joe Moriarty: March 10, 2020
The benefits of implementing a customer training program are well-known.